Tandberg Catalog 1994

Page 1

Zfie Sound Investment

Page 2

Zfie lencffierg Story

efijflm Z'amffier? founded

Tandbergs Radio abrikk in

1933, determined to satisfy peo-
ples demand for better radio recepA
tion. Quite a challenge, as Norways
high mountains and deep fjords p ace
extreme demands on the equipments
reception capabilities.

He was born in a small fishing
village in northern Norway in 1904.
After successfully confusing the
Norwegian Coast Guard with the
Morse transmitter he designed at the
age of 13, Vebiarn Tandber devel-
oped a great passion for ra ios, and
decided to become an engineer.

His first product was a portable
radio with an extraordinary sound
quality. Sonic qualities were already
then, and still are, of the utmost
importance to the company.

Ve iarn Tandbergs designs were often
highly unconventional, but proved to
be superior. Instead of protecting his
inventions by patents, he strongly
believed there always was room for
further improvements. Vebiarn
Tandberg set his mind on continual
new development.

fiefzrst fluflfra radio was

launched in 1934, This legen-

dary radio was continually im-
proved until the late 1970s.

Q'fic Sulesupcr: A typical Norwegian livin room from the late l930's,

featuring the Tandberg Selvsuper Model 7 39.

TWO

The name comes from Norwe ian
folklore. The Huldra is said to e an
irresistable woman, living inside the
mountains.

She would appear before lonely hi-
kers; singing, dancing and dazzling
men with her beauty.

If they did not cover their ears and
close their eyes in time, they would be
spellbound by her and trapped in the
mountains forever. The Huldra reflects
human striving for perfection and
reaching for the unattainable.

After The Second World War, the
Huldra" and the equally successful
Solvsuper, were to be found in a
substantial number of Scandinavian
households - many of them are still in
daily use.

T fie first maid reel-to-reel tape

recorder was completed

already in 1952 and exports
started the year after. The high stan-
dard of the products formed the basis
for exports. In the late 1950's Tand-
berg became recognised world wide
for their reel-to-reel tape recorders
and radio receivers, later also for their
cassette decks and the high-end 3000

series.

The production of the 3000 series
started in
the late
1970s. A
number of
the products
have
achieved
legendary
status.The
products in
the line
have of
course been
upgraded
over the
years, but
they have
maintained
their market
position.
The 3001
FM tuner
was first